USE CASE · FASHION BRANDS
Capsule drop lookbook in 24 hours instead of three-week production.
You are dropping a new capsule or single product. You need 12 lookbook photos plus a vertical reel for feed and Reels. Traditional shoot means a photographer, model, studio, stylist, retoucher. Realistically 2-4 thousand dollars and three weeks before final files land. With fakesme it is 24 hours for $549.
What a classic lookbook costs you
- ·Model 400-900 USD per shoot day plus agency fee.
- ·Photographer 500-1300 USD per day plus retouch 200 USD.
- ·Studio or location 200-650 USD per day. Plus catering and transport.
- ·Stylist and make-up 400 USD. Without it the shots look cheap.
- ·Time: brief, casting, production, retouch, approval — 18 to 25 working days.
What you get with fakesme
12 lookbook photos
Hero plus product crop plus lifestyle. Same model across the set. 4K JPG plus RAW on request.
1 vertical reel 9:16, 15-30s
Ready for Reels, TikTok, Meta Ads. With licensed music or silence for your VO.
Consistent model
Same face, body, hair across 12 frames. Pick from our roster or generate on brief.
C2PA "Made with AI"
Every file carries provenance metadata aligned with Meta and TikTok policy. Your brand can label content in one click.
Full commercial license
Use in feeds, paid social, web, OOH. Invoice with EU VAT, B2B contract signed before start.
How it works step by step
- 1
15-minute pre-call or email exchange. We agree on product, target customer, mood reference, palette, model, scene location.
- 2
Brief form on fakesme. You attach product packshots (JPG / PSD), 5-10 brand references, and outfit references if any.
- 3
Render: 60-150 candidate frames in Flux plus Midjourney. fakesme producer selects the strongest 24.
- 4
Retouch: hands, fabric folds, label fix. Consistency of model, palette, light. Export 4K JPG plus 9:16 reel.
- 5
Delivery in a private folder, 30-day access. Files include C2PA metadata. Invoice issued on completion.
Classic shoot vs fakesme
| · | Traditional | fakesme |
|---|---|---|
| Model plus agent | $650 | included |
| Photographer plus retouch | $1100 | included |
| Studio or location | $400 | included |
| Stylist plus MUA | $400 | included |
| Time to final files | 18-25 days | 24 hours |
| Total | ~$2 600 | $549 |
Brand FAQ
Will the model look consistent across all 12 photos?
Yes. That is the point of human-curated. The fakesme producer keeps only frames where the face, body and height are consistent across the whole set. Drift candidates are dropped.
Can I use the assets in Meta Ads and TikTok Ads?
Yes. You receive a full commercial license with the invoice. Files carry C2PA metadata marking them as AI-generated, which complies with Meta policy from Feb 2024 and TikTok policy from Sep 2024 on AI content disclosure.
What about model image rights?
AI models are not real people, so there is no image right in the classic sense. We generate the face based on the brief and you sign a commercial license on the generated set. No claim risk from modelling agencies.
Will the product look 1:1 like the packshot?
Label and product colour — yes. Text on packaging — in 95% of cases. If the product has fine print, we manually swap in the packshot after render while keeping the scene.
What if the first set is not enough?
Standard tier includes one round of revisions. A second round costs 30% of the order. Custom tier includes three rounds.
Want to see how this looks for your brand?
Order Brand Deal Standard or send a custom brief. First lookbook ready in 24 hours.
See Brand Deal Ready